Lead Generation
More calls. Better customers. Every lead tracked.
Lead generation is about one thing: getting qualified people to call, text or book with you. We build and manage the campaigns, landing pages and tracking that make that happen, and we show you exactly what each lead costs.
What's included
More calls. Better customers.
Social media lead ads
Facebook and Instagram lead forms that collect contact details without leaving the app.
Paid search campaigns
Google Ads campaigns targeted to the services and areas that make you the most money.
Landing pages
Focused pages with one job: turn ad clicks into calls and form submissions.
Call and form tracking
Every lead tagged to its source, so you know which campaigns are paying off.
Lead follow-up setup
Instant text and email responses so new leads hear from you before a competitor calls them.
Monthly reporting
Leads, cost per lead and sales, explained in plain English.
How it works
Four steps to results
Audit
We review where your leads come from today and what they cost.
Build
Campaigns, landing pages and tracking set up and tested.
Launch
Ads go live with a budget you approve.
Optimize
Weekly adjustments to lower cost per lead and raise quality.
Who it's for
Is Lead Generation right for you?
Any business that wants a steady flow of new customers: service companies, professional practices, clinics, retailers, restaurants and B2B firms.
Questions
What is lead generation?
Lead generation is the process of attracting people who are ready to buy and turning them into calls, form submissions or bookings for your business. Royal Marketing does this with targeted Google and social media ads, landing pages built to convert, and tracking that shows where every lead came from and what it cost.
How fast will I see leads from paid ads?
Paid campaigns can start producing calls and form submissions soon after launch, because ads run as soon as they're approved. Results then improve over the following weeks as Royal Marketing tests ads, keywords and landing pages to lower your cost per lead.
Is ad spend included in Royal Marketing's fee?
No. Ad spend is paid directly to Google, Meta or other platforms and is separate from Royal Marketing's management fee. You stay in control of your budget, and every dollar is reported back to you in your monthly report.
How does Royal Marketing track where leads come from?
Royal Marketing uses call tracking numbers and form tracking so every call and form submission is tagged to the ad, keyword or channel that produced it. Your monthly report shows total leads, cost per lead and which campaigns are paying off.
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